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The annual Art + Communication Festival organised in Riga by RIXC will feature “McLuhan in Baltics” content, and will include collaborations with other regional festivals.
Recently founded Centre for new media culture in Riga – the RIXC is the joint effort of a number of independent local cultural groups working in the fields of new media, art, film, music, youth culture and the social projects. The founders of RIXC are E-LAB – Electronic Arts and Media Centre, LOCOMOTIVE- film studio and BALTIC CENTER – NGO for education and social development; members and partners include: SVAIGS99%, Bio.codes, Djs AG & Raitis, VARKA CREW, F5, OPEN, CLAUSTHOME, ORBITA, K@2 and others.
The aim of the centre is to bridge the traditional gap between ‘high’ and popular culture and the divisions between various youth, sub- and minority cultures. The RIXC intends to become a meeting place for different types of culture on local and international scale.